About
PROGRAMME OVERVIEW
Scripts and Bars is an exciting creative incubation and accelerator programme that brought together both Zimbabwe and UK expertise and knowledge in two key sectors (Literature and Music) to support capacity development and partnerships. The overall aim of the programme is to support resilience of creative organisations, Hubs, and individual creatives by building competencies and strengthening them.
From 2022 to 2024, the programme supported 150 emerging music and literature creatives and entrepreneurs from across Zimbabwe, 49% being women and young people from underrepresented communities. The programme delivered 15+ masterclasses and networking events, awarded 34 grants, provided market access opportunities and has led to the creation of more than 109 digital products as well as 145+ job opportunities. It reached more than 2 million people digitally through radio and social media engagement. 60% of project beneficiaries have reported growth in income from their creative work after participating in the project.
This project was delivered by Kay Media collaborating with Reprezent (UK) working with creative hubs such as Comexposed, Khura Agency, Thando Book Club and Page Poetry Alive. The project is supported by the Swiss Embassy in Zimbabwe and British Council Cultural Economy programme, which supports cultural organisations, festivals, artists, and creatives between the countries of SSA and the UK to create art, build networks, collaborate, and develop markets and share artists’ work with audiences
Projects in Numbers
Beneficiaries
Percent Women Beneficiaries
Grants Disbursed (USD 100,000+ in total value in Value)
Creative organisations
Digital Content Pieces Created
Events
Digital Reach
Video Views
(USD) Invested by project partners
Percent Average Growth in Revenue
people reached through radio, Tv and Print media
Media and Press Features
Project Partners
The goal of development cooperation is that of reducing poverty. It is meant to foster economic self-reliance and state autonomy, to contribute to the improvement of production conditions, to help in finding solutions to environmental problems, and to provide better access to education and basic healthcare services.
Utilizing the breadth of African ideas, skill and identity Kay Media Africa helps story tellers, brands, creatives, and development organizations engage with and inspire their target audiences.
Founded in March 2017, PPA has become a hub for the growth of brands within the arts and culture sectors. It started as a hub serving a community of creatives from in and around Harare, but it has now spread to areas outside Zimbabwe and beyond: working with artists from Botswana, South Africa, Mozambique, UK, Barbados, Malawi, USA, Mauritius and Zambia. The main aim being to practice art coexistence and encourage experimental work while facilitating exchange across art forms.