How to monetize African music in the digital era-Blahtee Muchemwa

In this session Blahtee Muchemwa talks about sustainable approaches to digital content distribution in Africa, scalable networks, and PR campaigns for music artists. He covers

• How digital content distribution works in simple terms?
• The various income streams for music artists and writers from publishing, streaming royalties etc and how it all works?
• Give an overview of PR campaigns artists can use to effectively promote their music

Baseline Academia is a digital publishing micro conference in which veteran digital content creators discuss the prevailing trends in online publishing, distribution, and monetization. Conversations and talks will cover the use of blockchain technology in publishing for creatives, NFT’s in music, literature, and visual art, streaming and interactive media.